[Jeffrey Rothfeder] ☆ McIlhenny's Gold: How a Louisiana Family Built the Tabasco Empire [a Book] PDF ì Read Online eBook or Kindle ePUB

• Title : McIlhenny's Gold: How a Louisiana Family Built the Tabasco Empire
• Author : Jeffrey Rothfeder
• Rating : 4.66 (969 Vote)
• Publish : 2016-4-30
• Format : Paperback
• Pages : 272 Pages
• Asin : 0060721855
• Language : English

A delectable and satisfying read for both Tabasco fans and business buffs, McIlhenny's Gold is the untold story of the continuing success of an eccentric, private company; a lively history of one of the most popular consumer products of all times; and an exploration of ou

A delectable and satisfying read for both Tabasco fans and business buffs, McIlhenny's Gold is the untold story of the continuing success of an eccentric, private company; a lively history of one of the most popular consumer products of all times; and an exploration of our desire to test the limits of human tolerance for fiery foods.. In this fascinating history, Jeffrey Rothfeder tells how, from a simple idea—the outgrowth of a handful of peppers planted on an isolated island on the Gulf of Mexico—a secretive family business emerged that would produce one of the best-known products in the world

After winning a dubious legal battle to trademark Tabasco, McIlhenny Co. (Oct.)Copyright © Reed Business Information, a division of Reed Elsevier Inc. is of little use as a corporate case study, except perhaps as an example of how family ownership can destabilize even a sure thing. Rothfeder digs deep into one of the most profitable and oldest family businesses in U.S. The early years—including setting up a plantation with workers' housing that remained in operation until only a few years ago—were the company's most eventful. From Publishers Weekly This portrait of the eccentric family that brought the world Tabasco sauce isn't exactly hot, but it's certainly flavorful. settled in as a sluggish one-product manufacturer relying on word of mouth. Despite the company's ebbing sales and profits even in the midst of a hot-sauce craze, Rothfeder's tale is balanced and always entertaining, and may please at least some of those who shake a few drops of Tabasco on whatever they're eating. So it's a good thing for readers that the McIlhennys have left such colorful and controversial legacies as collec

Live the Art is a fantastic insight into the evolution of Jeff Deitch's artistic sensibility. This volume is a peek into his special projects that will allow the reader to delve into what was and is cutting edge. very interesting bookbut leaves me wanting more!Somewhat repetitivenot the "full treatment" the McIlhenny Family deserves. Gives a lot of information/history about Tabasco Sauce.. The all too often case of a family cutting corners on the truth, in showing integrity etcwhen the almighty dollar is at stake. There is a really great story surrounding Tabasco and the Family who created it.but this book, however, isn't it!. I gave up before I finished. Comprehensive, interesting and well-documented.. Very good book. Starting with few connections,and gaining recognition as a financial innovator as well as a keen eyed private dealer, Deitch has been at the forefront of many new art trends, supported and advanced the work of many young artists who have become famous and well noted. Big book!. A excellent addition to my art library: the book itself is an artwork. OK but nothing special.. His interests encompass performance works as well as actual works on paper or sculpture. A great book for those with an open mind and a since